The Flipped Piece

Shayna Alnwick of The Flipped Piece is a much-loved and well-respected Home, DIY and Lifestyle creator with an army of loyal fans.

Shayna shot to fame for her love of thrifting and re-creating beautiful, expensive pieces for a fraction of the cost - as well as her fun and lovable personality. And has since been featured on Good Morning America and The Drew Barrymore Show.

A self-taught DIY guru, Shayna has played a huge part in turning the narrative on women in construction - empowering people to step out of their comfort zone and not be afraid to pick up power tools.

A viral sensation on Instagram, TikTok, Youtube and Facebook, Shayna has an organic reach of 3.3 million followers across her four platforms alone and sells product like hot cakes – with her ‘flip fam’ invested in whatever she does.

You can find her keeping it real with her followers over on her podcast, This is not a Drill.

Reach & Audience

Categories:

DIY

Helpful tutorials

Thrifting

Upcycling

Flipping furniture

Lifestyle

Travel

Beauty

Podcast host

Brand work:

Sponsored collaborations

UGC content creation

Brand ambassadorship

Event coverage

Expert commentary

TV opportunities

Podcast advertising

Brand Experience

Shayna was one of the first creators I worked with as I moved into a new role as social media manager. Since the very first call I had with her she was professional, friendly, and open to hearing what our brand's goals were. Her final content exceeded my expectations, and even though it was branded content, her personality and authenticity showed; which is what I was hoping for. Not only was it great working with Shayna, but her team was also a pleasure and very patient. If there was a star rating for creators, Shayna would get five from me!

- Dremel

Social Media Manager

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